What to Look For in an Engagement Ring Dealer | Stewart Kuper Jewelers

What to Look For in an Engagement Ring Dealer

July 18, 2019
Helix House

We are back and we are continuing our discussion of all things engagement! Maybe because wedding season is creeping up, maybe its all our friends posting their engagement videos to Instagram, whatever the reason it’s clear: love is in the air for millions of Americans! We’ve been talking about how to pop the question, how to pick a great spot for the proposal, now we are going to look at how to find the right engagement ring dealer for your special ring!

What to Look for in an Engagement Ring Dealer

When searching for the right engagement ring dealer, or jeweler in general, there are a few clear steps to take, questions to ask, and things to consider to be sure that you are  A) getting the right piece and  B) buying from someone reputable, giving you the peace of mind that comes with it.

Ask for Recommendations

You likely have plenty of people in your life who have previously shopped for an engagement ring in their day. Reach out to them and ask about their experiences. Their successes (or misfortunes!) give you a huge head start on finding the right jeweler for you.

Search for Reviews

The internet makes it easier than ever to find advice and reviews on any service imaginable! Simply Google a business’s name and you will see a star ranking and number reviews under their business name. You can always browse websites like Yelp to find the best option for you.

Here are out Google reviews for example.


With reviews and recommendations covered, you can begin looking at the dealers directly.

Certifications are a Plus

Reviews and recommendations can tell you plenty about a jeweler and how they interact with their customers. Certifications tell you a whole bunch more about their skillset and the types of jewelry they offer. For instance, Stewart Kuper became a Master Gemologist Appraiser in 1987! This means his skills are recognized as being of the highest caliber. Our diamonds meanwhile are graded by the GIA to ensure they are accurately valued. Look for these kinds of certifications and credentials of skill and talent in your future jeweler. If you have any questions about their skills or their product, and there is no third party backing them, it can be tough to trust.

Be Cautious of Discounts

While a great deal can be hard to pass up when it comes to jewelry you will be well served to be cautious with ‘too good to be true’ discounts. They frequently are. It may be that the deep discount is a standard price to be found elsewhere, or there might be something you’re not understanding about the piece to give it such a drastic discount. You’re buying a treasure, expect to have to pay the fair value for it.

Can YOU Trust Them?

With all of this info in mind, can you trust the jeweler in question? The reviews say so, the credentials back them up, the prices seem fair, so what do you think? If you have some lingering doubts, ask the jeweler directly. Any reputable jeweler worth their salt understands the process and how stressful it can be and are more than willing to help you feel comfortable every step of the way. If your gut is sending you signals, trust it. This is a purchase you’ll be treasuring your whole life should it all go right.

We hope this guide has been of some help to you! If you’re interested in browsing what kind of engagement rings Stewart Kuper Jewelers has to offer, just contact us for an appointment. Together, you and Stewart can find the exact right ring for your special day.